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Our work

We bring stories to life that resonate, inspire, and leave a lasting impact. Our portfolio showcases a diverse array of projects, each meticulously crafted to engage, entertain, and enlighten audiences. Explore our extraordinary campaigns

CHALLENGE FOR

CASA of
Los Angeles

CASA LA is a volunteer-driven organization that mobilizes community members of all backgrounds to advocate for underserved children and families impacted by the Los Angeles child welfare and juvenile justice systems. CASA LA is a part of a larger movement typified by youth justice and steeped in humanity that is steadily redefining what community involvement, advocacy, and cultural competency looks like.

Target Audience:

Community Members, Volunteers, Stakeholders, Donors, and Youth Justice Movement Supporters

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Solution:

Develop a digital-first integrated communications strategy and campaign for CASA LA’s year-round volunteer recruitment initiatives, annual fundraiser appeal, and social media content.

Deliverables

  • Campaign Strategy

  • Brand Development

  • Paid Digital Advertising

  • Community Management

  • Owned Media

  • Campaign Assets

  • Fundraising Assets

  • Email Marketing

  • Social Media

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CHALLENGE FOR

LAUSD, CTE, and Crenshaw High School

Crenshaw High School is an iconic institution of learning in South Los Angeles. Crenshaw High School sought to leverage its new $100M Performing Arts Center to increase enrollment, develop positive awareness, centre the school as a hub for creative exploration and programming for youth in the community, and anchor the bold new vision for CTE (Career and Technical Education) program for students.

Deliverables

  • Brand Development

  • Program Development

  • Campaign Assets

  • Marketing Strategy

  • Event Planning

  • Social Media

  • Press Release

  • Photography

  • Film

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Target Audience:

Students, Parents, Community Members, Legislators, and Businesses

Solution:

Develop a three-month series of student and community programs to kick off the 2022 calendar year and showcase the new performing arts centre.

CHALLENGE FOR

YWCA San Gabriel Valley

YWCA provides exceptional supportive and community services to the San Gabriel Valley community at large. With its long-standing pedigree and influence, YWCA is uniquely positioned to maximize its impact, attract more engagement, acquire more supportive funding, and strengthen the community that binds San Gabriel Valley.

Target Audience:

Community Members, Stakeholders, Policy Makers, Donors, Potential Clients

Social Media Metrics

Monthly Result Snapshot

Solution:

Develop year round content and awareness campaigns that informs the communities about YWCA San Gabriel Valley and the organization’s supportive services.

Deliverables

  • Brand Development

  • Website Management

  • Community Management

  • Campaign Assets

  • Email Marketing

  • Social Media

Visit website:

Facebook

Followers:
Page likes:
Reach:

1,192 (+31)
1,034 (+28)
+142.6%

Instagram

Followers:
Reach:
Engagement:
Profile Visits:
Tags:

10,645
1,269
4,329
1,990

20+

Email marketing

New contacts:

108

CHALLENGE FOR

California Wellness Foundation
California Black Women’s Health Project (CABWHP)

There is a lack of dedicated attention given to HIV, AIDS and STI awareness among Black women. As health disparities continue rise for Black women, sexual health is taking a backseat for Black women relative to other significant challenges they face as an extraordinarily oppressed and neglected minority group.

Solution:

Develop an awareness and communications campaign that creates a safe community to inform, explore, and advocate sexual health matters for Black women.

Deliverables

  • Brand Development

  • Campaign Website

  • Digital Toolkit

  • Social Media

  • Newsletter

  • Digital Paid Advertising

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Target Audience:

Black women and Policymakers in California

Social Media Metrics

Monthly Result Snapshot

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Website

Visitors:

over 20,000 people visited Upspoken’s website

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Social media followers

Facebook page:
Facebook group:
Instagram:
Twitter:

10,645
1,269
4,329
1,990

Newsletter

Subscribers:
Open rates:

1,609
Above the 19% industry average

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